The playful design of the Frank Gehry-architected Stata Center on the MIT campus was the perfect setting for the 2015 Sandbox Summit that took place in on March 23 and 24 in Cambridge, MA. The adage that a child’s work is play was aptly captured throughout the event. The Summit provided a forum for a conversation about how technology.. read more →

Five Product Trends for Kids from CES 2015 Living as I do in the world of play, what could be more fun than a trip to Consumer Electronic Show, the world’s largest show in Las Vegas, a city known for play? Of course I wasn’t in Vegas to play Black Jack and Roulette, but to.. read more →

Kids Need More Play in Their Lives! Today’s kids are over-scheduled with demanding school work and structured activities. Parents are anxious about keeping kids safe. Statistics from the American Academy of Pediatrics show kids spend on average 7 hours a day on entertainment media including TV, smart phones and tablets. A 2012 Centers for Disease.. read more →

An amazing number —85%  — of all new products fail in the marketplace. How can you maximize your chances beating the odds? KidSmart provides an overview on 10 key factors that contribute to product success. when creating new products. Bringing a new product or app to market requires a significant investment of both time and.. read more →